Blog

Digital Savvy For
Senior Living Marketers.

At Markentum, we geek out on marketing trends, insights, and emerging technologies from all over the senior living market. Here’s what’s on our minds now.

Emotional Marketing 101: Connecting with Your Audience

Stories are powerful. When you build a connection through emotional marketing, consumers are more likely to remember and engage with your brand.

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How Sales and Marketing Alignment Can Increase Revenue

Markentum is sharing a few ways that your marketing team (whether in-house or agency) can improve and learn from your sales team.

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Explore the Benefits of Lead Nurturing

Your senior living community must regularly connect with prospects most interested in moving in. What about those that aren’t ready? Enter lead nurturing.

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3 Reasons Why Online Reputation Management Matters

Markentum is sharing three reasons why online reputation management matters for your senior living community.

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