Web Design & Development
Websites That
Empower Conversations
and Conversions.
Your website is more than just a digital storefront. For senior living communities, it’s a vital touchpoint for older adults and their families as they explore care options and make critical decisions. Markentum specializes in creating senior living web design and senior living website development that go beyond aesthetics to deliver impact. We ensure your site makes a personal brand impression, engages and educates visitors, answers their questions, and gives prospects ample opportunities to feel confident about contacting you.
Intuitive and interactive.
Markentum specializes in creating senior living websites that are highly engaging, interactive experiences. Websites where people feel part of a conversation that’s informative, easy to navigate, and personally relevant. Connecting online with people during all stages of their decision-making journey is the key to building trust and spurring prospects to take action.
According to Think With Google, a majority of seniors spend at least six hours a day online and own an average of five devices.
Conversions are the goal.
When a website does a great job enabling conversations, it becomes easier to encourage and drive conversions. After all, using online interactions to generate qualified, real-world leads should be the business goal for every senior living website. Markentum will deliver rapid results, but we’ll also use insights and data to realize month-over-month improvements after the initial launch.
Our Full-Stack Process.
Website development.
Websites that grow with you.
We specialize in senior living website development, creating custom websites designed to adapt and grow alongside your community’s needs. Our websites are built to continuously improve overall performance, ensuring they stay user-friendly, modern, and effective.
Rapid update requests.
Need to update your amenities, add an activity calendar, or showcase a new floor plan? No problem at all. Markentum makes it easy by ensuring all your requests are quickly and automatically assigned to a dedicated expert. Rest assured, we’ve got you covered.
Internal and client collaboration.
Our team is your team. When we find or learn about innovations that will improve your site, we’ll collaborate both internally and with you so your site has every capability you need and nothing you don’t.
Custom and responsive design.
Responsive web design.
We specialize in senior living web design, creating websites that are not only visually appealing but also fully responsive. Whether viewed on a desktop, tablet, or mobile device, your website will deliver a seamless experience while highlighting your brand.
Custom WordPress development.
Your custom website is built from scratch using the WordPress content management system to provide optimal design, care, functionality, security, and maintenance. And it’s transferable to any WordPress server.
Always evolving technology.
Web technologies evolve constantly. Our web team is always proactively learning, improving skills, and staying current to ensure your web presence leverages the latest tech from Chatbots to interactive floor plans and everything in between.
Analytics, optimization, and security.
Google Analytics and tracking.
Through a snippet of code on your website, we analyze and track website traffic, conversion paths, engagement rates, and more. We pass this information to you with clear visuals and insights.
Search engine visibility.
We increase search engine visibility by implementing clean, efficient code and making small but impactful modifications to your website. These changes not only help search engines better understand your content but also enhance user experience and overall website performance.
Proactive protection.
Your website is your largest digital asset and a critical part of your business’s online presence. To keep it running smoothly and securely, we perform regular backups to safeguard your data and protect your information, brand, and business from potential threats.