Social Media Management

Stand out In The
Social Media

Social media is the king of organic brand platforms. It’s where people of all ages go to get a feel for a senior living community’s culture, voice, and values. Markentum’s social experts will work directly with your existing team to significantly improve your social strategy, presence, and results.

We make social easy, so you can spread the word.

Quite often, social media finds itself near the bottom of our clients’ to-do lists because of competing demands on your marketing team’s time. That’s where we come in. We have a passion for collaborating directly with our clients to create custom social media content, co-manage your platforms, handle timely responses, and find innovative ways to expand your brand presence.

AARP stated that 43% of adults over the age of 50 have reported that they use social media daily.

43% of Seniors Use Social Media

Our Social Media Process.

Social strategy expresses your brand and generates new leads.

Grow social presence.

Social media is one of the most efficient ways to target and capture your audience. We develop community-specific campaigns while growing your audience, to maximize results.

Expand your reach.

We practice the tried-and-true ways to cultivate interaction with media. By creating relevant, useful content and tracking metrics of engagement, we create interest, we educate and we drive quality leads.

Build trust and social sharing.

By regularly creating and publishing shareable content, we help communities build brand awareness and trust, which is the foundation of social engagement on today’s most popular channels, and the key to extending that trust outside of social channels.

Become an expert by training with the experts.

Train and mentor your team.

We are here to answer all those questions your team doesn’t have the time to figure out. Whether it’s sharing computer screens, jumping on a call, or even texting, our team is dedicated to educating your team.

Access custom client resources.

Markentum clients gain access to custom social media resources that will give you better understanding, insight, and best-practice guidance for your social channels.

Learn dynamic visual design.

New technology has tremendously elevated the visual design of today’s social stories. Let our design team show you the engaging power of dynamic images, videos, infographics, and more.

Actively engage in social interactions.

Co-manage your social accounts.

We know how to promote your brand. Your team knows the day-to-day happenings that would make great social stories. Working together, we create and manage a custom, monthly content calendar that organizes and aligns multiple platforms and ensures your brand, voice, and goals are consistent.

Monitor reviews & messages.

Too many brands view social media as a one-way communication. It’s vitally important that a brand manage, monitor, and react to its social audiences. We’ll provide hands-on help so your residence expertly navigates notifications, reviews, and responses.

Social listing management.

Our job is to help you keep your senior living residency information up-to-date so people can easily find you, see what you offer, explore recent reviews, and contact you.

What we’re

up to


What we’re

up to


Markentum Team


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