Ignite
Campaigns that Fuel
Prospect Engagement
And Action.
Once you build the foundation to get your prospects’ attention and spark interest, it’s time to ignite meaningful campaigns that keep their attention and convert interest into action. This is where your engine really starts to reach top speed. At Markentum, our expertise in social media management, email marketing, content marketing, and paid advertising enhances your senior living lead generation efforts, driving results that matter.
Prospective residents and their families are often navigating emotional decisions, making it essential to provide thoughtful and engaging digital interactions that inspire trust and action. Markentum partners with you to create dynamic marketing campaigns tailored to inform, engage, and convert your target audience. From social media and email marketing to strategic advertising and content campaigns, our team will fuel your marketing engine and help you engage and communicate with senior living prospects.
The number of online interactions required to make buying decisions has significantly increased: from 17 in 2019 to 27 in 2021.
Human-focused
Brand Stories
High-performance marketing.
Paid advertising.
Speed matters when it comes to senior living lead generation. Our paid advertising services offer a targeted way to reach highly qualified leads and bring them directly to your senior living community. With measurable results, we focus on maximizing your ad spend with strategic campaigns across today’s most effective platforms.
Email marketing.
A prospect’s inbox is a prime way to build brand awareness and kickstart a highly personal conversation with future residents and their families. Our services include creating and managing impactful campaigns, such as event promotions, lead magnets, and nurturing workflows. Building trust through every touchpoint, we focus on turning interest into leads and leads into move-ins.
Content strategy and development.
Content powers your marketing engine and makes it run beautifully. It’s the driving force behind effective engagement and meaningful connections. Our expert team fuels your marketing with targeted, high-touch, senior-centric content designed to resonate with your audience. From informative articles to compelling stories, we craft content that inspires action and strengthens your brand’s presence.
Social media management.
Organic social media is one of the most effective ways to increase brand awareness, build a loyal following, and showcase the unique value of your senior living community. We co-manage your social media marketing to align your platforms, amplify your message, spread compelling stories, and build a network of trusted followers and fans.