We’re breaking down the hidden dangers of discounting, sharing hard-hitting industry data, and introducing smarter, value-driven strategies to boost occupancy without undercutting your community’s worth.
Read More
Kim Rosengren's Posts
Digital Savvy For
Senior Living Marketers.
At Markentum, we geek out on marketing trends, insights, and emerging technologies from all over the senior living market. Here’s what’s on our minds now.
The 2025 Senior Housing News (SHN) Sales and Marketing Conference did it again, offering bold insights into changing industry trends.
Read More
In today’s professional life, where remote work and virtual connections are the norm, gathering in a single place feels novel and a bit old-fashioned. In our increasingly digital and distanced world, an in-person meeting feels like a luxury—superfluous, ineffective, or downright risky.
Read More
Branding is much more than just a logo or a set of visual elements. It's an experience that should permeate every corner of your community.
Read More
From managing a website to nurturing leads, there are many ways a senior living digital marketing agency can help you promote and enhance your business.
Read More
From predictive analytics to personalized content recommendations, AI-powered tools can transform how senior living communities drive growth.
Read More
Discover how to embrace the holiday season for all that it is without the stress that commonly accompanies this time of year.
Read More
Find out if podcasting could benefit your senior living community and what types of content to implement.
Read More
What's the difference between lead quantity and lead quality? Discover how to optimize your paid ads strategy to improve lead generation quality.
Read More